NEW PRODUCT DESIGN

Developed 4 new digital group subscriptions for The Times, based on out-of-category case studies, tapping into a forecasted £10m growth opportunity.


BUSINESS CASING

Modelled the revenue forecasts of the UK's 4.9m SMBs market and developed the business case for a smart segmentation algorithm for Google for Work's app suite.


PRODUCT TESTING

Designed the soft launch of a new £4m content service for Carphone Warehouse, while continuously evolving the service with consumer testing and learning.